Confuse Investment with Success
Some companies wear funding rounds like badges of honour, as if the ability to raise money is proof they’ve made it.
We focus on delivering real, valuable services, not just impressing investors. If investment helps with that, great. Money is a tool, not a goal. If we need it, we’ll raise it. If we don’t, we’ll carry on.
Penalise You for Changing Your Mind
We’re supposed to tell you to keep a project tightly scoped, charge extra for every change, and throw in some ‘change management fees’ while we’re at it.
We think that’s nonsense. Your needs will evolve. Your ideas will grow. If we can adapt and make it better, we will—without hidden costs, fine print or tedious ‘change request’ forms.
Chase Growth for Growth’s Sake
The startup world is obsessed with getting big, fast. Unicorn valuations. Sky-high revenue targets.
We don’t buy into that. We’re not here to be the loudest, flashiest, or most overhyped. We’re here to build something solid—great products, a great place to work, and a service people actually want to use. The rest will take care of itself.
Roll Out the Red Carpet for Big Clients Only
If you’re a fintech startup, you already know how this works – big clients get premium service, small ones get a generic support email.
Not here. Whether you’re on our free tier or a major enterprise, you get the same respect, attention, and support. Not because it’s good business (though it is), but because it’s the right way to work.
Play Pricing Games
Too many companies make pricing a mystery maze of tiers, forecasts, and hidden fees.
We keep pricing fair, transparent, and simple—because no one has time for endless tiering structures, unnecessary fees, or sneaky small print. We don’t nickel-and-dime clients, demand forecasts before giving a quote, or add hidden costs.
You’ll always know what you’re paying, and you’ll never pay more than we say.